ProofHQ is an online proofing system that streamlines the process of managing document reviews, proofing and approvals. Sending proofs with ProofHQ is as easy as
using email, but with much better tracking and follow-up. ProofHQ reduces the time and cost of managing proofing and approvals for everyone involved. ProofHQ can be
used by graphic designers, web designers, ad agencies, marketing departments, industrial designers, printers, pre-press companies, public relations, photographers and
more.
Online Proofing for Retail
Four of the top ten global retailers now use ProofHQ
What Retailers love about ProofHQ
- 56%* Faster Speed-to-Market
- Streamlined delivery of multichannel marketing content
- Real-time collaboration & feedback from global teams
- Up to 80%* faster approvals and greater visibility into project bottlenecks
- Advertising accuracy and time-stamped audit trail
Increasing demand for creative assets within shorter lead times
- Proof documents online anytime, anywhere
- Schedule fewer meetings and meet tighter deadlines
- Eliminate printing, manual routing of folders and clogged inboxes
ProofHQ streamlines the entire review and approval process, enabling retailers to deliver content in response to market trends within shorter lead-times. Creative services and merchandising teams can access proofs online anytime, anywhere eliminating the volume of meetings inherent in today’s retail environment.
Production management teams are able to spend less time manually printing, posting and routing proofs, then consolidating feedback from email and PDF attachments. No more searching through email chains for the most recent version of the ad or comments. Advertising and content coordinators have a real-time view of feedback and approval status to ensure projects are delivered on time. Buyers can proof instantly, even when they are out of the office.
Marketing channels must deliver a consistent customer experience
- Align advertising, eCommerce, digital and in-store messaging
- Synchronize traditional, digital and mobile marketing media
- Manage branded packaging, signage & fixture programs
Retailers are experiencing a growing demand for advertising and collateral to support growth in omnichannel sales and marketing. Centralized online access to brand campaigns enables store advertising, eCommerce, digital marketing, graphics and communications departments to keep event and brand messaging in sync.
ProofHQ keeps creative assets organized for a broad array of traditional and digital media types. Catalogs, direct mail, packaging, in-store signage, print ads, web pages, banner ads, mobile pages, audio, video and more - all media content is organized, distributed and approved faster than hard copy and PDF proofing.
Creative services and product teams can utilize ProofHQ in a similar manner by keeping branded advertising, in-store signs, fixture programs and packaging aligned with product development team specifications.
Product teams, vendors and 3rd party partners are in distant locations
- Easy-to-use, easy-to-implement tools across distributed teams
- Centralized, consolidated feedback and response dialogue
- Smart workflow tools manage proofs anywhere in real-time
ProofHQ’s intuitive mark-up and commenting tools are easy-to-use, train and implement across multiple locations and teams. Cost-effective, most retailers see a return-on-investment within four weeks.
Real-time, ProofHQ keeps multiple, cross-functional teams in sync. Since proofs are distributed via a web browser, ProofHQ organizes and aligns internal review teams (creative services, traffic coordinators, buyers, brand managers, pricing, etc.) with external stakeholders (vendors, prepress agencies, printers/packaging, etc.).
Centralized, consolidated feedback allows reviewers to comment on the creative asset itself and also provide feedback on the comments of other reviewers. This collaborative feature results in quicker consensus and final decisions delivering a faster turn-around across creative, merchandising and production teams. It also means fewer rounds of revisions are required.
Geographically distributed teams can review the same proof at the same time. Online proofing means users can review and approve proofs from anywhere, anytime they have online access. This provides greater flexibility for outsourcing design work beyond a retailer’s specific location and provides global teams a single view of the teams’ most recent work instantly.
Multiple versions and constant change requests challenge accuracy
- Quick view of previous versions
- Side-by-Side Comparisons
- Organized, traceable audit trail
Truth-in-advertising rules require retailers to ensure accurate pricing and copy. With ProofHQ, comments and approvals are consolidated directly on the proofs themselves. Side-by-side views of versions ensure change requests have been met. All versions are date and time-stamped then stored for future access as needed.
*Learn More
Download our case studies, survey metrics and product specifications.
Survey metrics results from an independent study of ProofHQ customers conducted by Intellilink. See complete report in our downloads.
What retailers are saying about ProofHQ...
"ProofHQ completely streamlined our collaborative process. It was quick to implement and our reviewers and managers became familiar with the tools almost instantly. The experience has been a great success."
Jeffrey Weiss, Head of Creative Services, The Clarks Companies
"It makes things MUCH more organized and traceable…I love that it helps us use less paper and work more as a team in the whole approval process. Genius!!!"
Penny Bowman, Senior Graphic Designer, The Allen Company
"ProofHQ is incredibly user friendly, easy to implement and cost effective. I can't even imagine using the old, archaic hard copy process anymore."
Andrea McCulloch, Traffic Coordinator, Bare Escentuals
"ProofHQ easily saves us more than 10 hours of work each week. We are extending the use of ProofHQ with manufacturers and local marketing teams within Asia."
James Connell, Vice President of eCommerce and Marketing, Roots
