Setting out on a new marketing initiative is never easy. In fact, it can be downright challenging. You need to brainstorm with collaborators, conceive a fresh and original idea, take action to implement your plan, and review the end results. And then do it all over again until you get it right. In the world of marketing, the old saying, “Wash, rinse, repeat,” isn’t far off the mark.
And yet, though the conception, implementation, and review and approval stages can be difficult, you may be the architect of your downfall. Some of the processes you are using may be increasing the amount of time that is needed to deliver a product or service to the customer – rather than helping. The key is to use the right tools and to implement the right processes. Is your review and approval process efficient? Or effective?
With an online, cloud-based proofing application, your team can streamline its review and approval process. By eliminating traditional hurdles, online proofing apps can help increase productivity while enabling greater feedback and collaboration. Online proofing can help you avoid these four key mistakes.
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